Last Updated: September 20, 2025
This Privacy Policy ("Policy") explains how Caddie, a subsidiary of Crew Analytics Inc. ("Caddie," "we," "our," or "us"), processes Personal Data (defined below) of individuals who use our voice-only Artificial Intelligence ("AI") coaching platform, website, mobile applications, and other online services (collectively, the "Services"). This Policy applies to both registered users and visitors of our Services. It also outlines your rights regarding the Personal Data we collect and how you can manage this information.
This Policy is designed to comply with applicable data protection regulations, including the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and other applicable privacy laws.
In this Policy, "Personal Data" means information relating to an identified or identifiable individual, including, but not limited to, names, addresses, phone numbers, email addresses, voice recordings, workplace details, professional titles, and other personal or professional details you provide to Caddie. Examples of an "identifiable individual" include a person identifiable by reference to an identification number or to one or more factors specific to their physical, physiological, mental, economic, cultural, or social identity.
1. Categories of Personal Data We Collect
(a) Personal Data You Provide Directly
Account Information:
When creating a Caddie account, we collect your name, email address, and contact preferences.
Voice and Audio Data:
Caddie processes audio recordings of your voice interactions with our AI platform. These recordings may contain Personal Data you choose to share during coaching sessions, including workplace experiences, professional goals, colleague names, company details, and other context you provide. These voice recordings are analyzed by our AI to provide personalized coaching insights, and transcripts may be generated to improve the accuracy and relevance of our services.
User Content and Coaching Context:
Information provided during your interactions with Caddie's voice-only coaching service, such as career aspirations, work challenges, team dynamics, leadership insights, performance reviews, and other professional-related information.
Communications and Feedback:
Information from interactions with our support team, feedback surveys, or any communication you initiate with us.
Payment Information:
Payment-related details, such as your billing address and credit/debit card information, collected through our third-party processor, Stripe. (See [Stripe's Privacy Policy](https://stripe.com/privacy)). We do not store complete credit card information on our servers.
(b) Data Collected Automatically from Your Device
Device Information:
Information regarding your device and software used to access our Services, including IP address, browser type, operating system, device identifiers, and application usage data. Application usage data includes information about your interactions with our app, such as the features you use, the time and duration of your sessions, and any errors that may occur.
Usage Data:
Information about your interactions with our Services, such as access times, session lengths, and engagement patterns.
Cookies and Similar Technologies:
Cookies, pixels, and similar technologies for analytics and improving user experience. See our detailed Cookie Policy in Section 7.
(c) Data from Third Parties
Third-party Integrations:
Information received if you register or log in via third-party services (e.g., Google or LinkedIn), including name, email, and profile image.
Public Sources:
Professional data from publicly accessible profiles (e.g., LinkedIn) used to enrich and personalize coaching interactions, ensuring the coaching is tailored to your professional background and goals.
2. Purposes and Legal Basis for Processing Personal Data
3. Automated Decision-Making and AI Processing
Caddie uses AI to provide personalized coaching services. This involves:
Automated analysis of your voice recordings and conversations
Generation of personalized coaching recommendations based on your interactions
Pattern recognition to identify areas for professional development
Under applicable laws such as the GDPR, you have the right not to be subject to decisions based solely on automated processing that produce legal or similarly significant effects. While our AI coaching involves automated processing, our Services are designed to assist rather than replace human judgment, and the coaching suggestions should be considered recommendations rather than definitive assessments.
You have the right to:
Request human intervention in the coaching process
Express your point of view regarding the AI-generated insights
Contest any automated recommendations you believe are inaccurate
4. Data Sharing and Disclosure
Your Personal Data may be shared with:
Service Providers:
Third-party vendors providing hosting (Microsoft Azure), customer support, analytics, and payment processing (Stripe). We have data processing agreements in place with these providers to ensure they maintain adequate data protection measures. Some of these providers may be located outside of the United States; we ensure that data transfers to these providers are protected by Standard Contractual Clauses or other appropriate safeguards.
Affiliates and Partners:
Current or future affiliates or partners for business support, technology improvement, or marketing purposes. This may include assistance with customer service, improving our AI models, or conducting marketing campaigns.
Legal Authorities:
Law enforcement or regulatory authorities as required by law or legal processes.
Corporate Transactions:
Parties involved in mergers, acquisitions, or asset transfers, ensuring confidentiality and compliance with this Policy.
5. International Data Transfers
Our primary data storage and processing occur within Microsoft Azure infrastructure, primarily located in the United States. If you access our Services outside the United States, your Personal Data will be transferred internationally. We implement contractual safeguards, including Standard Contractual Clauses (SCCs), to protect your data. These SCCs ensure that your data receives a comparable level of protection as required by your jurisdiction.
For users in the European Economic Area (EEA), United Kingdom, or Switzerland, we rely on approved data transfer mechanisms including:
Standard Contractual Clauses approved by the European Commission
Where applicable, binding corporate rules or similar approved mechanisms
Transfers to countries deemed to provide adequate protection by relevant authorities
6. Data Retention
We retain your Personal Data as long as necessary for providing Services, complying with legal obligations, or for legitimate business purposes. Your audio recordings and associated data are retained no longer than 3 years from your last interaction (defined as your last login or active use of the coaching service), unless legally required otherwise.
Upon account termination or data deletion request, your data is permanently deleted within 14 days. This deletion process includes removing your data from our active databases and ensuring it is also purged from our backup systems within 90 days of the deletion request.
7. Cookies and Similar Technologies
Caddie uses cookies and similar technologies to:
Authenticate users and maintain sessions (strictly necessary)
Analyze user behavior to improve services (performance and analytics)
Provide targeted marketing (with user consent)
You may manage cookie preferences through browser settings or applicable opt-out tools. For more detailed information, please see our Cookie Policy
8. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your Personal Data:
Access and Export your Personal Data via account settings.
Correct inaccuracies directly within your account settings.
Delete your Personal Data by submitting a written request to data@askcaddie.com.
Object to or Restrict processing under certain circumstances.
Withdraw consent for processing based on consent.
Opt-out of direct marketing communications using provided unsubscribe options.
Receive your personal data in a portable format.
Rights Under Specific Regulations:
For European Economic Area (GDPR):
Right to be informed
Right of access
Right to rectification
Right to erasure
Right to restrict processing
Right to data portability
Right to object
Rights related to automated decision making and profiling
For California Residents (CCPA/CPRA):
Right to know
Right to delete
Right to opt-out of sale or sharing of personal information
Right to limit use and disclosure of sensitive personal information
Right to non-discrimination
To exercise these rights, contact us at data@askcaddie.com. We may require you to verify your identity before processing your request by providing information to confirm your account ownership. We will respond to your request within 30 calendar days. In certain circumstances, we may extend this period by an additional 60 days if necessary, in which case we will inform you of the extension.
You also have the right to lodge a complaint with a supervisory data protection authority in your country of residence, place of work, or where an alleged infringement of applicable data protection law occurs.
9. Security
Caddie employs robust technical, administrative, and physical safeguards to protect your data from unauthorized access, disclosure, alteration, and destruction. These measures include:
Encryption in transit and at rest using industry-standard encryption protocols
Regular security audits conducted by external cybersecurity experts
Restricted access protocols to limit data access to authorized personnel only
Data loss prevention measures to prevent sensitive data from leaving our systems
In the event of a data breach that compromises your Personal Data, we will notify affected users without undue delay, typically within 72 hours of becoming aware of the breach, as required by applicable law. This notification will include information about the nature of the breach and recommendations for mitigating potential adverse effects.
10. Third-Party Links
Our Services may link to third-party websites or services whose privacy practices differ. We are not responsible for third-party content or practices, including their data collection practices. Review their respective privacy policies before interacting.
11. Children's Privacy
Caddie's Services are intended solely for professionals aged 18 and above. We do not knowingly process data from minors under 18. If we become aware of accidental data collection from a minor, we will promptly delete such information and take steps to prevent future occurrences.
If you believe we may have collected information from a minor, please contact us immediately at data@askcaddie.com
12. Updates to This Privacy Policy
We may periodically update this Policy. Significant changes will be communicated via our platform or directly through email notifications at least 30 days before they take effect. We will also maintain a version history of the privacy policy to track changes over time at www.askcaddie.com/privacy-policy/history.
13. Contact Information
For questions, exercising privacy rights, or other inquiries related to this Policy, please contact:
Data Protection Officer
Crew Analytics Inc. (dba Caddie)
Email: data@askcaddie.com
Our Data Protection Officer can be reached directly at dpo@askcaddie.com for privacy-specific concerns.
